Pete Kleinjan — Speaker Guest
SEO, GEO & AI strategist helping local service businesses grow online.
Who I Am
I'm Pete Kleinjan, founder of Tiger29, a Sioux Falls-based SEO agency that's been helping small businesses dominate local search since 2009. I specialize in working with local service businesses—plumbers, lawyers, HVAC companies, therapists—the businesses that power local economies but often struggle to compete online.
I've worked with businesses in 25+ states and have spoken at industry conferences, sharing strategies that are practical, measurable, and designed for business owners who don't have time for marketing fluff. My approach is simple: SEO should be transparent, results should be clear, and small businesses deserve to win.
I'm passionate about helping local businesses understand not just what works, but why it works—so they can make informed decisions about their marketing.
Topics & Angles
Popular Podcast Topics
Why Local SEO Still Wins in 2026 (and How AI Changed the Game)
How AI Is Changing Local Marketing (GEO & Answer Engines)
Google Maps Ranking Myths That Cost Small Businesses Money
SEO Mistakes Local Businesses Make (And How to Fix Them)
The "SEO Power Hour" Model: Proving Value Upfront
How Small Businesses Can Compete with National Brands Online
Building an SEO Agency That Actually Helps People
What Your Audience Will Learn
Actionable strategies they can implement immediately
How to measure real SEO results (not vanity metrics)
Red flags to watch for when hiring an SEO agency
Free tools they can use to improve their online presence
How to optimize Google Business Profile for maximum visibility
Why most "SEO experts" are full of it (and how to spot the real ones)
Bio & Introduction
Short Bio
50-75 Words
Pete Kleinjan is the founder of Tiger29, a Sioux Falls-based SEO agency specializing in helping local service businesses dominate Google search and maps. Since 2009, he's worked with businesses across 25+ states, focusing on transparent, measurable SEO strategies. Pete is a sought-after speaker on local SEO, Google Business Profile optimization, and AI-driven marketing strategies for small businesses.
Long Bio
150-200 Words
Pete Kleinjan is the founder of Tiger29, a Sioux Falls-based SEO agency that has been helping local service businesses win online since 2009. With over 15 years of experience in digital marketing, Pete specializes in working with small, privately-owned businesses—plumbers, lawyers, HVAC companies, therapists, and other local service providers—helping them compete against larger brands through strategic SEO and local search optimization.
Pete's approach is built on transparency and measurable results. He created the "SEO Power Hour," a unique consultation model where business owners can see real-time improvements to their online presence, proving value before any long-term commitment. This philosophy of "doing what you say you'll do" has helped Tiger29 work with businesses across 25+ states and build a reputation for reliability in an industry often plagued by empty promises.
Pete is also a community leader in Sioux Falls, serving as a church deacon and nonprofit board member. He's spoken at industry conferences including AgencyCon and SEO Guacamole in Mexico City, and has been featured on podcasts and media outlets discussing SEO strategy, AI-driven marketing, and entrepreneurship.